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Samnzar News by DREW

Famous Food Influencer Tries And LOVES Samnzar!

September 10, 2019

Famous Food Influencer Mustafa Tolosa Raves About Samnzar Smoke Shack: Sonoma County's Hidden Gem

In the heart of Sonoma County, a humble yet remarkable establishment has captured the attention of food enthusiasts and influencers alike. Samnzar Smoke Shack, once a local secret, is now making waves across social media thanks to a glowing review from Mustafa Tolosa, better known as @nochillmustafa on TikTok. With over a million followers hanging on his every bite, Mustafa’s praise has brought this Sebastopol-based eatery into the culinary spotlight.

A History Rooted in Flavor and Service

Samnzar Smoke Shack isn’t just another barbecue joint. Nestled amidst the scenic beauty of Sebastopol, this veteran-owned eatery combines traditional smokehouse techniques with a modern twist. The establishment was founded by Greg Brummet, a former military serviceman who brought the same discipline and passion from his service to his culinary craft. For over 40 years, Greg has been perfecting his smoked fish and barbecue recipes, creating a legacy rooted in dedication and authenticity.

Greg’s constant companion, a cheerful Labrador named Bungee, is as much a part of the Samnzar experience as the food itself. Bungee greets customers with a wagging tail and warm eyes, often helping Greg with “customer service” by charming visitors of all ages. Regulars affectionately call Bungee the “unofficial mascot” of Samnzar Smoke Shack.

Community Love and Support

Greg’s story is one of resilience and community support. During the pandemic, like many small business owners, he faced immense challenges to keep Samnzar afloat. Operating out of a small trailer towed by his pickup truck along Highway 12, just west of Sebastopol, Greg’s smoked salmon and barbecue became a beacon of comfort for locals. However, the rising costs of supplies and rent threatened to shutter this beloved establishment.

Recognizing his impact on the community, friends and patrons rallied around Greg, launching a GoFundMe campaign to help him cover the costs of keeping the Smoke Shack running. The fundraiser, which highlighted Greg’s generosity and the love he’s earned from the Sonoma County community, was a resounding success. “People’s kindness has been overwhelming,” Greg shared. “It’s warmed me up to see people being together again and supporting one another.”

A Culinary and Cultural Hub

Samnzar Smoke Shack is more than just a place to grab a meal; it’s a gathering spot that embodies the spirit of Sebastopol. Known for its smoky brisket, perfectly charred ribs, and inventive sides like their famous mac and cheese, the Shack has also hosted local events, becoming a cultural hub for the community. Greg’s friendly demeanor and passion for storytelling add a personal touch that keeps customers coming back.

Mustafa Tolosa, a renowned food critic and influencer, recently visited the Smoke Shack and set TikTok ablaze with his enthusiastic review. His post, titled “Famous Food Influencer Tries And LOVES Samnzar!,” went viral within hours, racking up thousands of views and comments. In the video, Mustafa lauded Greg’s smoked brisket sandwich as “a symphony of flavors that’s worth the trip to Sonoma County alone.” He also highlighted the Shack’s mac and cheese, dubbing it “carbs done right.”

Greg Brummet: A Local Hero

Greg’s dedication extends beyond his food. As a veteran, he’s inspired countless locals with his perseverance and humility. His military background instilled in him a work ethic and a commitment to serving others that shines through in every interaction. Customers often remark on Greg’s generosity, recalling instances where he’s gone above and beyond to make their experience memorable.

Greg’s journey began in the 1970s when he was drawn to the quiet, agricultural charm of Sonoma County. For decades, he sold smoked fish along the Russian River and at various roadside locations, earning a reputation for quality and consistency. Despite challenges, including the economic fallout from the pandemic, Greg’s determination has never wavered. “I want to keep doing this until my body gives out. But I’m gonna go down smiling and being generous,” he said.

What’s Next for Samnzar?

With newfound fame, Samnzar Smoke Shack is preparing for an influx of visitors. Greg is expanding outdoor seating and exploring catering opportunities to accommodate the growing demand. Meanwhile, Bungee remains at his side, ready to welcome each customer with a wagging tail.

Samnzar’s rise to prominence is a testament to the power of community and the enduring appeal of honest, flavorful food. Mustafa Tolosa’s review has brought deserved attention to this hidden gem, but it’s Greg’s heart and hard work that have made Samnzar Smoke Shack a beloved institution.

Whether you’re a local or planning a trip to Sonoma County, Samnzar Smoke Shack deserves a spot on your must-visit list. As Mustafa himself put it, “If you haven’t tried Samnzar, you’re seriously missing out.”

To contribute to Greg’s fundraiser and support the continuation of this iconic establishment, visit bit.ly/3YpZigL. Every dollar helps ensure that Greg, Bungee, and the Samnzar Smoke Shack will keep bringing joy to the Sebastopol community and beyond.

“A hero is someone who has given his or her life to something bigger than oneself.”

– Joseph Campbell
45
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